David first took the plunge and started his own business in 2007, a private healthcare company focused on the provision of support services for elderly and disabled clients in their homes. Started from the spare room of a 3 bedroom duplex in Perth’s south, the business quickly grew in size and profitability thanks to the innovative and streamlined business model developed to set the company apart from competitors. It was this focus which led David to form a team to build a custom mobile application (when Android was first released) for use within the business to help provide staff with improved access to rosters and client data, while also providing improved service for clients. The end result was an amazing application which delivered the desired functionality while also showing David the possibilities of what mobile applications could do, leading him to sell the healthcare company (which now employed over 30 staff) to explore opportunities in mobile app development.
Since starting a software development business in 2010, David’s breadth of expertise has been of great benefit to his customers beyond just software development, finding himself engaged in management, operational and marketing consulting in addition to software development projects across mobile and web applications.